Anew meeting invite hits your inbox: it’s a sales training. But is another internal meeting going to help you secure that deal you’ve been chasing all quarter?
For some reps, the answer might actually be “yes.”
Sales enablement can get a bad reputation because when done poorly, it can feel like a waste of time. In fact, during busy periods, sales teams often opt to ditch enablement from the agenda in order to focus solely on hitting quotas. But when sales leaders actually take time to thoughtfully analyze their team’s performance and address gaps through training, it can make that whole quota-crushing quest a lot easier on everyone.